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Videos
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Citation

Gilani, I. (2017a, June 15). In a connected world blended is the best. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/in-a-connected-world-blended-is-the-best


Videos

How would the globe vote at America’s election?

This presentation will be based on a poll specially designed for the 2016 ESOMAR Annual Congress. Its sample will span across all continents. Its findings will focus on who the world would vote for if they were eligible to vote, and what their advice...

Catalogue: Congress 2016: #WOW
Authors: Ijaz Gilani, Peter Kenny
June 15, 2016
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Citation

Gilani and Kenny (2016a, June 15). How would the globe vote at America’s election?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/how-would-the-globe-vote-at-america-s-election-


Research papers

Audience measurement in the 'dual economies' of poor countries

The paper introduces the 'duality of economies' prevailing in developing countries such as Pakistan, and the general implication for advertising and media research. The co-existence of two management cultures and modernity amidst poverty creates...

Catalogue: ESOMAR/ARF WAM Conference 2002: Television
Authors: Mansoor Khan, Ijaz Gilani
Company: Gallup Pakistan
June 9, 2002
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Citation

Khan and Gilani (2002a, June 09). Audience measurement in the 'dual economies' of poor countries. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/audience-measurement-in-the-dual-economies-of-poor-countries